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The Amazon Fire TV Stick 4K Max got a big refresh, with 16GB of internal storage, cloud gaming support, and a gallery of over 2,000 pieces of museum-quality art to turn your TV into a frame.
Ahead of Amazon's Big Spring Sale , you can snag the Fire TV Stick 4K Max for over 40% off, bringing the price down to just $35.
You'll also find the latest Fire TV Stick 4K Plus on sale for just $25, saving you 50% off the regular price.
Also: The best Amazon Spring Sale TV deals live now
The Fire TV Stick 4K Plus is one we recommend over the Roku Streaming Stick Plus if you value Dolby Vision and seamless Alexa integrations.
It features Alexa and Wi-Fi 6 support, Dolby Vision, HDR10+, and immersive Dolby Atmos audio, as well as access to free movies and TV shows from ad-supported streaming apps like Fire TV Channels, Prime Video, Tubi, and Pluto TV.
You can also use it to play Xbox games without a console through your Xbox Game Pass account.
The Fire TV Stick 4K Max features HDR10+ support for enhanced detailing and contrast, as well as Dolby Atmos virtual surround sound for a more immersive experience while streaming movies, shows, and music.
And if you already have Amazon Echo speakers, you can connect them to the Fire TV Stick for a true surround sound audio setup.
With Wi-Fi 6E connectivity, you'll get faster, more reliable wireless internet so you can spend more time enjoying your favorite media and less time buffering or troubleshooting network issues.
The Fire TV Stick 4K Max includes support for both Amazon Luna and Xbox Game Pass cloud gaming services, so you can enjoy your favorite indie and triple-A games without buying an expensive console or PC.
Just connect a Luna or Xbox controller to your Fire TV Stick for seamless control over hundreds of titles.
And if you're environmentally conscious, the Fire TV Stick 4K Max is made from 22% recycled materials with 100% recyclable packaging to help reduce your carbon footprint.
Finding a Fire TV Stick Plus for 50% off is the best deal on the device we've seen this year.
The Fire TV Stick 4K Max is the most robust streaming device Amazon offers aside from the Fire TV Cube, and 40% off of that is also a strong offer.
That's why I gave these deals a 4/5 Editor's rating.
Amazon's Big Spring Sale runs March 25-31, 2026.
We aim to deliver the most accurate advice to help you shop smarter.
ZDNET offers 33 years of experience, 30 hands-on product reviewers, and 10,000 square feet of lab space to ensure we bring you the best of tech.
In 2025, we refined our approach to deals, developing a measurable system for sharing savings with readers like you.
Our editor's deal rating badges are affixed to most of our deal content, making it easy to interpret our expertise to help you make the best purchase decision.
At the core of this approach is a percentage-off-based system to classify savings offered on top-tech products, combined with a sliding-scale system based on our team members' expertise and several factors like frequency, brand or product recognition, and more.
The result?
Hand-crafted deals chosen specifically for ZDNET readers like you, fully backed by our experts.
Also: How we rate deals at ZDNET in 2026
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